The East Side BID’s Top Priorities

These top priorities are the results of the East Side Business Improvement District’s strategic planning

In the fall of 2021, the East Side Board of Directors and Staff worked together with an outside consultant to create a strategic plan and vision for the next 3 years.

The top priorities you see below are the results of this strategic planning. The BID board and staff have been focused on these priorities and believes significant progress has been made. 

  We regularly review our progress and adjust our plans as needed. 

STRATEGIC PLAN & VISION

2021 IMPACT STRATEGY

INTENDED IMPACT

Milwaukee’s East side is a destination characterized by:
  • Engaged businesses that develop, thrive, and support the neighborhood
  • The prioritization of active, vibrant, pedestrian-safe and healthy environments for neighbors, customers and visitors
  • A reputation for showcasing art and supporting artists
  • Clean, safe, inviting and aesthetically pleasing environments
  • Economic growth

OUTCOMES

  • Board committees contribute to the success of the BID
  • Businesses receive the support needed to prosper
  • Business properties are occupied.
  • ESBID is viewed as a resource to
  • businesses
  • ESBID is at the table for East Side neighborhood and infrastructure planning
  • Anchor partners & businesses demonstrate support for BID activities
  • BID activities expand due to new revenue raised
  • EastSide artists and their work contribute to the community’s aesthetics
  • Excellence in Area Management
  • Signature project produced
  • Business revenues increase

STRATEGIES FOR IMPACT

Organization
  • Build out board structure to align with the BID’s strategic priorities (Area Management, BID Business Support, Economic Development and Marketing) to improve execution of programs.
  • Secure, guide and support staff in carrying out the BID’s priorities.
  • Raise new revenue to support services and programming.
  • Regularly identify and communicate the ESBID’s value add. Ensure the ESBID is visible.
  • Improve area management (Janitorial, landscaping, safety, etc.)
Economic Development
  • Attract & support business to prosper on the East Side.
  • Define ESBID’s vision for infrastructure and build partnerships with
  • organizations, anchor institutions and government entities needed to carry out priorities.
  • Establish neighborhood character.
Promotion
  • Market the neighborhood and leverage BID businesses to attract business and customers.
  • Provide strategic events that attract people to the East Side, support local businesses and are profitable.
  • Showcase and support local artists.

director@theeastside.org

OFFICE LOCATION

2160 N. Farwell Avenue
Milwaukee, WI 53202

MAILING ADDRESS

PO Box 510197
Milwaukee, WI 53203

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Welcome to the creative crossroads of the East Side Milwaukee. The East Side Business Improvement District is responsible for the management, promotion, and staffing for the commercial area.
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The East Side Business Improvement District, a 501(c)3 nonprofit, has been working to enhance and strengthen our neighborhood with a variety of events, programs, and initiatives.

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