The East Side BID
Welcome to the creative crossroads of the East Side Milwaukee. The East Side Business Improvement District is responsible for the management, promotion, and staffing for the commercial area.
The East Side BID
Welcome to the creative crossroads of the East Side Milwaukee. The East Side Business Improvement District is responsible for the management, promotion, and staffing for the commercial area.
The East Side BID
Welcome to the creative crossroads of the East Side Milwaukee. The East Side Business Improvement District is responsible for the management, promotion, and staffing for the commercial area.
The East Side BID
Welcome to the creative crossroads of the East Side Milwaukee. The East Side Business Improvement District is responsible for the management, promotion, and staffing for the commercial area.
The East Side BID
Welcome to the creative crossroads of the East Side Milwaukee. The East Side Business Improvement District is responsible for the management, promotion, and staffing for the commercial area.
The East Side BID
Welcome to the creative crossroads of the East Side Milwaukee. The East Side Business Improvement District is responsible for the management, promotion, and staffing for the commercial area.
Milwaukee’s East Side is packed with independently owned restaurants, bars, and unique gathering spaces that give the neighborhood its energy. From cozy cocktail lounges to globally inspired kitchens and grab-and-go options, these local spots showcase the flavor and character you’ll find throughout the East Side.
2238 N Farwell Ave
Tucked just off Black Cat Alley, Shanghai Speakeasy is one of the East Side’s most intriguing hidden gems. Known for its seasonal craft cocktails, intimate atmosphere, and unmistakable air of mystery, this tucked-away lounge was even named the #1 Speakeasy in the United States in 2025 by USA Today readers. With its recent expansion allowing for more seating and private events, slipping behind its unassuming door is now easier than ever, but it still feels like you’re in on a secret.
1832 E North Ave
Vier North takes the neighborhood bar concept and turns it up a notch. With its modern atmosphere, expansive drink selection, and food that goes far beyond typical bar fare, it’s a go-to for anyone looking for an elevated night out on the East Side. Add in live music and fun, community-driven events, and it’s the kind of place you can just as easily stop into for a casual drink as you can plan your whole evening around.
2321 N Murray Ave
Kawa Ramen & Sushi offers the most traditional Japanese dining experience in Milwaukee. Using only the freshest ingredients available in town, the menu features appetizers, authentic Japanese dishes, sushi options, traditional sashimi, nigiri and maki rolls and authentic ramen.
2017 E North Ave
Located right next to Ivanhoe Plaza and steps from Black Cat Alley, Hooligan’s Super Bar is perfectly positioned in the heart of the action. Known for one of the East Side’s best happy hours, it’s a lively go-to for catching the game, grabbing a cold beer, and digging into their famous burgers and wings. Whether you’re starting your night or staying awhile after exploring the neighborhood, Hooligan’s makes it easy to settle in and have fun.
2235 N Farwell Ave
A longtime East Side favorite, Von Trier blends old-world charm with fresh energy. This historic German bar features its signature stained glass, antler chandelier, and cozy beer hall atmosphere, alongside a wide selection of beers, classic cocktails, hot drinks, and German small plates. With a full calendar of events and a space that invites you to linger, Von Trier remains a go-to gathering spot for generations of East Siders.
2230 N Farwell Ave
Built in 1927, the magnificent Oriental Theatre is a core component of Milwaukee’s cinema history. Milwaukee Film, a nonprofit film and community organization, began a 31-year lease to operate the cinema in 2018. With extensive local support, Milwaukee Film has restored the Oriental Theatre to its original luster and into a world-class venue for film experiences. During the annual Milwaukee Film Festival and for year-round events and screenings, film fans can enjoy the beauty of this historic gem while always finding something entertaining and engaging on the screen.
2203 N Prospect Ave
Vintage is Milwaukee’s East Side Neighborhood Bar. It’s a little like Cheers, where everyone knows your name (whether you’d like it or not) and a little like a disfunctional family (including the crazy uncle). Complete with free pool and darts, weekly trivia, awesome happy hour, a great outdoor patio, Vintage is your home away from home.
2423 N Murray Ave
For more than 40 years, The Estate has been quietly shaping nights on the East Side. Intimate and unassuming, it’s the kind of neighborhood cocktail bar where live music, poetry, DJs, and expertly crafted drinks all feel right at home. With deep roots in Milwaukee’s music and bartending scenes, The Estate remains a beloved gathering place where every night is fueled by passion, creativity, and a true love for the craft.
2101 N Prospect Ave
Strange Town brings a fresh, thoughtful energy to the East Side dining scene. This woman-owned natural wine bar pairs minimal-intervention wines, vermouth, and amari with beautifully crafted vegan small plates built around seasonal, locally grown, and foraged ingredients. It’s an intimate, ever-evolving space that feels both elevated and deeply rooted in community.
2220 N Farwell Ave
Landmark Lanes is one of the oldest and longest-running bowling alleys, serving the Milwaukee community since 1927. They offer bowling, pool, arcade, darts, live music, karaoke, trivia and great drink specials. Located right next to Ivanhoe Plaza and steps from Black Cat Alley, Landmark Lanes is the perfect place to start or end your night out on the East Side.
1732 E North Ave
The Next Bar blends neighborhood hangout energy with fresh flair. This 800-square-foot spot offers cocktails, beer, wine, hookah, karaoke, open mic nights, and a welcoming, come-as-you-are atmosphere. Whether you’re looking for a casual drink or an entertaining night out, The Next Bar invites everyone to see what’s next.
2108 N Farwell Avenue
Wayfinder MKE is a vibrant brewery and small-plate restaurant offering creative food, house-brewed beer, and expertly mixed cocktails. With a focus on flavor, inclusivity, and quality, the menu features shareable plates, fresh salads, and satisfying hand-helds, with plenty of gluten-friendly options and rotating seasonal specials. The bright, welcoming space offers a front-row view of the brewing action, and upstairs, The Rooftop at Wayfinder transports guests to an urban oasis. This tropical-inspired tiki bar serves up breezy cocktails, lush ambiance, and panoramic city views.
2120 N Farwell Ave
Waterford Wine & Spirits has become a Midwest destination for wine lovers of all kinds. With a team that includes sommeliers and garagista winemakers, Waterford is a vibrant community. Their ever-growing selection is carefully curated to highlight the world’s most remarkable wines, from iconic regions like Bordeaux and Barolo to hidden gems in Santorini or the Willamette Valley. Whether you’re a seasoned collector or just wine-curious, Waterford’s team is passionate about sharing their knowledge, offering thoughtful recommendations, and tracking down hard-to-find bottles.
2311 N Murray Ave
Smokin’ Jack’s BBQ brings owner Jack Holt’s signature Southern-style barbecue to the neighborhood with a full-service dining experience. Dig into slow-smoked favorites like spare ribs, beef ribs, and smoked chicken halves, along with classic sides, decadent desserts, and a full cocktail and bar program inspired by the longtime Izzy Hops atmosphere. Whether you’re stopping in for a hearty dinner, a game-day bite, or drinks with friends, Smokin’ Jack’s delivers bold flavors and warm, welcoming hospitality.
2336 N Farwell Ave
The Seafood Shack is serving up crave-worthy favorites like catfish, salmon, shrimp, and wings, plus classic comfort bites including mozzarella sticks and hearty sandwiches like cheeseburgers and Philly cheesesteaks. Whether you’re stopping in for a quick bite or grabbing dinner to go, there’s something on the menu for everyone.
1924 E Kenilworth Pl
Whether it's a small group outing, a date night, or a corporate event, AXE MKE is the perfect way to spend a few hours throwing axes and drinking beer. AXE MKE has 12 axe throwing lanes: 6 on the west side of the bar and 6 on the east. Lanes can be reserved online, or rented out in various configurations for private events. Each lane can accommodate 2–6 players competing at the same time.
2339 N Murray Ave
Paddy’s Pub has been the city’s favorite Irish pub since 1998. It's known for its cozy, countryside charm, friendly staff, and unbeatable vibes.
2116 N Farwell Ave
Backstreet BBQ & Hotpot is Milwaukee's hidden gem for authentic Chinese cuisine! Dive into a world of rich flavors with their sizzling BBQ dishes and hearty hotpots. If you're craving savory skewers, spicy noodles, or aromatic broths, they've got you covered.
1609 E North Ave
Asian Fusion is an upbeat, traditional Chinese restaurant and bubble tea shoppe. Specializing in Asian fusion cuisine, the restaurant offers a diverse menu featuring Chinese dishes, seafood, salads, and noodle soups. With a modern atmosphere and a focus on fresh ingredients, Asian Fusion is the perfect spot for a casual meal or a special occasion.
2150 N Prospect Ave
Maru Korean is a family-owned favorite bringing bold, comforting Korean flavors to the East Side. From sizzling classics to deeply savory soups and shareable plates, every dish is crafted with care and authenticity. It’s the kind of welcoming spot that turns first-time visitors into regulars.
2124 N Farwell Ave
Judy’s Cantina delivers vibrant flavors, festive energy, and the kind of warm hospitality that makes you feel like a regular from your first visit. Serving up classic Mexican favorites, think sizzling fajitas, loaded nachos, chimichangas, and margaritas that never disappoint, it’s a go-to for both laid-back dinners and lively nights out. If you’re craving bold flavors and a great time, Judy’s always brings it.
2169 N Farwell Ave
Kind Oasis is Milwaukee’s largest CBD experience. It's a modern, family-run wellness boutique and infusion kitchen rooted in quality and care. From handcrafted chocolates and gummies to soothing topicals and tinctures, their hemp-derived THC and CBD products are thoughtfully made to support mind, body, and spirit. With a mission centered on kindness and community impact, Kind Oasis blends education, wellness, and purpose in a space that feels both welcoming and empowering.
1815 E Kenilworth Pl
Frankie’s Restaurant & Catering brings bold, unforgettable flavor to the East Side with a menu that blends American and Afro-Caribbean cuisine rooted in recipes nearly a century in the making. Whether you’re dining in, grabbing carryout, or planning a wedding, graduation, or corporate event, Frankie’s delivers elevated comfort food with heart. From elegant buffets to full-service food truck catering, it’s a local favorite for meals worth celebrating.
2214 N Farwell Ave
If you’re craving classic comfort food with timeless diner charm, Ma Fischer’s Diner is an East Side favorite you won’t want to miss. From hearty breakfasts and juicy burgers to homestyle dinners and breakfast-for-dinner favorites, Ma Fischer’s has been serving up delicious, made-to-order meals in a welcoming, nostalgic setting.
Ian’s Pizza brings affordable, craft-quality slices to the heart of the East Side. Known for its creative flavor combinations and classic New York–style hand-tossed pies, everything is available by the slice or whole, making it an easy go-to any time of day. Located near UW–Milwaukee and Landmark Lanes, it’s a colorful, high-energy hangout where great pizza, local art, and a laid-back vibe come together.
2232 N Oakland Ave
Chubby's Cheesesteaks provides its patrons the best Cheesesteaks west of Philadelphia. Enjoy their authentic Philly or one of their signature hoagies. From cheesesteaks to burgers, chicken to desserts, everything at Chubby's is made fresh to order from only the highest quality gourmet ingredients.
The East Side is defined by the small businesses, passionate owners, and unique spaces that give it character. These hidden gems are just a glimpse of the energy and creativity woven throughout the neighborhood. Dive deeper, discover something new, and explore our full business directory to experience everything the East Side has to offer.
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OFFICE LOCATION
2160 N. Farwell Avenue
Milwaukee, WI 53202
MAILING ADDRESS
PO Box 510197
Milwaukee, WI 53203
The East Side Business Improvement District, a 501(c)3 nonprofit, has been working to enhance and strengthen our neighborhood with a variety of events, programs, and initiatives.
© 2026 Brought to you by the East Side Business Improvement District.
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